Innovation is vital for business survival. Businesses must innovate to adapt and grow in a competitive marketplace. Products become outdated quickly and customer preferences change. Your business will have a better chance of survival if it implements an innovation management system to continuously bring new ideas to market.
The ultimate goal of the Programme is to increase the number of Northern Ireland businesses successfully engaging in innovation.
Innovative businesses:
- Are more profitable because they manage operations more efficiently and effectively
- Win customers who will pay a premium for goods & services that meet changing needs
- Survive market shocks because they are better equipped to adapt their business models